Matthieu Laurette
b. 1970
By turning the laws of marketing and the mass media to his advantage, Matthieu Laurette incorporates his work within a strategy of infiltration and redistribution. In 1993, he established his artistic birth certificate by taking part in a TV game called Tournez manège where the female presenter asked him who he was, to which he replied: "A multime- dia artist". Since then he has been using TV as both a work-place and a work-tool, by instrumentalizing the ability of this medium to bring together not only means of produc- tion and broadcasting, but an audience to boot. In an initial phase, by assuming the status of passive viewer, which is offered to all citizens by the spectacle system, he took his place among the audience in a whole host of TV shows, putting together a series of Apparitions/Appearances--ready-made images which owed as much to Duchamp's idea of rendez-vous as they did to Warhol's fifteen minutes of fame. When the cable TV channel aptly named Spectacle offered him air time, he elected to make the video Le Spectacle n'est pas terminé/The Spectacle isn't Over (1998), where he got passers-by on the Champs-Elysées to read excerpts from Guy Debord's book, thus showing…
Films